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Transmedia storytelling and character integrity
Transmedia storytelling is the future. Valuable IP doesn’t just jump from the silver screen to a TV series or video game anymore. Instead, gaming native IP like Halo and League of Legends evolve into TV series – or even a virtual K-pop girl group. TV shows become in-person immersive events with original characters.
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It’s not just trilogies, remakes, spin-offs, and adaptations growing out of valuable IP and then extending across mediums these days. It’s the creation of dynamic story ecosystems where each new piece of media tells a different part of the narrative.
That’s made character integrity and consistency more important than ever.
